We're seeking someone for a brand spanking new role in our London office...

Crowd DNA has an excellent track record in online communities, for projects both short term and long running, and across a range of categories (media, tech, fashion retail, alcohol, entertainment). We’re recruiting for a director/associate director who can drive this part of the business forwards, building client relations, facilitating innovations, and furthering best practice among our project teams.

You will sit in our business and strategy team, working closely with Crowd DNA’s managing director and taking a lead on winning business in the online communities field and communicating our approaches to the industry. You will also work closely with our head of insight and innovation on the perfect delivery of live projects, ensuring work is executed to amazing standards. What we’re after:

- Detailed experience of online community-based research; from how to communicate their value to clients, how to set them up, how to keep them in good shape and how to illicit first rate insights; including understanding the differing demands of short term versus long term communities, smaller sample versus larger sample ones, operating across markets/languages and how best to engage clients in the work

- Knowledge of different community platforms, an aptitude for building supplier relations and assessing strengths and weaknesses of different offerings

- If you can point to experience of using communities for innovation/development oriented projects, that’s definitely a good thing

- A strong grasp of the wider repertoire of online research methods/platforms, beyond communities, is a good thing, too

- The necessary energy and dexterity to work at a senior level in a range of areas – directorial input across live projects, upskilling the wider Crowd team, devising new innovations, leading pitches and sharing our expertise with clients/prospective clients

- Even if you haven’t been directly involved in business development to date, a tangible enthusiasm for it is important

- We’ll want you to be well aligned with Crowd DNA’s own values also – attuned to cultural trends, to presenting findings in powerful, immersive fashions and receptive to new ideas and fresh thinking

Our preference is to recruit at director level for this position – though if someone with slightly less experience, but who’s a good fit nonetheless comes along, we may switch to offering an associate director role.


The role comes with a competitive salary and benefits package, plus a clear path to promotion. It’s an entrepreneurial and energised environment, fast-paced and collaborative. If you fancy working in a place where setting the agenda for the future of insight and innovation is coded into the culture, please get in touch with Crowd DNA managing director Andy Crysell, attaching a CV and covering letter.