Associate Director (Socialise)
Anna brings social media, storytelling and project management expertise to her role as director of Crowd DNA\Socialise. She joins the team from Ogilvy, where she ran an in-house creative studio for a leading global brand. Starting out in journalism she’s had the opportunity to document youth culture around the world from the North Pole to Ibiza (where she survived two summers editing a music website). She’s written about lifestyle and culture for national broadsheets, women’s titles and style magazines, where she developed a love of trends. Her current interests are tech innovation, sustainability and generation blur. Anna is sometimes known as a yoga teacher, and occasionally mistaken for a Russian spy.