Josephine Hatch

Josephine Hatch

Director (Signs & Socialise)

With a background in trend forecasting, innovation, brand strategy and customer insight, Jo has spent the last 15 years working on agenda-setting projects for a wide range of both small and high profile brands, including Chivas Brothers, John Lewis and Not On The High Street. Jo has been obsessed with culture for as long as she can remember, and is passionate about translating strategic foresight into actionable and inspiring outputs. When not helping brands unlock trends and future opportunities to inspire new thinking, you will find her wild swimming in the very cold waters of the south coast, first row at a gig (pre-Covid) or adding to her never-ending gallery wall (lately from artists Dan Hillier and Archie Proudfoot).