Associate Director (Socialise)
Phoebe joins Crowd DNA from the world of journalism. Originally trained at BBC News, she realised that international affairs were, well, soul-destroying, and moved to Time Out to write about pop-ups instead. She led the online coverage of culture and events in London, which meant lots of trends, reviews and oddball interviews. Phoebe also has several academic publications to her name, including her own linguistic study of marginalised social groups. A multimedia journalist, she brings both digital and print skills to Crowd, as well as an obsession with culture and language. When not attempting to write a best-seller, you’ll find her hiking up mountains, exploring new cities and long-distance cycling – or, more likely, in the pub.