Cultural Strategy Executive (Numbers)
A native of Istanbul, Irem has lived and learned through the concrete jungle of New York and the medieval halls of Oxford before finally landing in London to explore the intersection of culture and strategy. Irem studied behaviour and culture with a BA focused on Social Psychology, Visual Culture, and Marketing. Then through her MSc, she spent a year musing about how the Internet changed the world and wrote her thesis on how social media shapes gendered identity development and social adjustment for young women. After graduating, Irem worked at the launch of a breathwork app (research and UX). Irem loves throwing brunches for friends, expanding her mammoth tea collection (my current favourite is Tung Ting Oolong from South Vietnam), and watching Golden Retrievers in the neighbourhood parks.