Isabel’s fascination with people, what they do and why they do it, flourished when completing her social anthropology degree at the London School Of Economics, enthused by ethnographic work and the depth of insight it can reveal. She began her career in finance, primarily working with HNWIs in wealth management, cultivating client management skills and an analytical eye. And now, she’s found her way back to insight in her role as business and strategy consultant at Crowd and is excited to combine her past experience to explore the power of culturally charged commercial advantage. Elsewhere, Isabel boasts an array of carefully curated podcasts and celebrity memoirs, is a margarita connoisseur, an enthusiastic and often injured runner, and has a passion for all things interior design.