
Zoe Papakonstantino
Culture Club (London)
Wanting to merge a love for creative practice and thinking, with analytics and business, Zoe realised marketing was her professional destiny just before beginning her undergrad. She became inspired by the way marketing refracts culture, and shapes the world we live in. Since then she’s graduated with a BCom in marketing management and a minor in graphic design in her hometown of Toronto, Canada, and has been lucky enough to try her hand at community management, digital marketing, and account management. She then discovered the next place she wanted her career to take her was strategy (and London!). You’ll now find her learning the ins and outs of Crowd DNA’s various specialisms, and flexing her social strategy skills, designing for Crowd’s Instagram. On the weekends you’ll find her on her way to a yoga class, ordering an iced latte in the dead of winter, or vintage hunting in east London.